Assignment 2

The purpose of the storyboard is to tell with the audiences about a story. The storyboard that I am doing is trying to tell a jewellery brand story.

In this storyboard, I’m aiming for oriental feeling which helps to bring the audiences into the story. I decided to tune the colours to more old school so as to bring out the traditional sentiment. There are two main objectives that I would like to convey to the audiences. Firstly, I would like to tell the relationship between the jewellery maker and the client. Secondly, I would like to tell the importance of customisable and handmade jewellery pieces.

In the first picture, I received a wedding order from my client. In reality, the client texted me instead of writing a letter. However, I changed the setting such that the client wrote to me, showing the importance of the wedding. For the background, I decided to place a black table cloth to make the setting more grand.

In picture 2, the client and I meet up and discuss about the design of her hair ornament. In the meeting, I prepare a list of questions for her to get a better understanding of her. However, it is hard to show in the picture and therefore the main emphasis will be on the meeting instead.

In picture 3, I started to look for creative idea so that I can design her hair ornament. In the process of designing, I tried to search for symbolism in the design. In Chinese, peony symbolises happy marriage, good fortune and honor. Thus, I decided to use this flower as the overall theme for the design.

In picture 4, I began drawing designs for the hair ornaments. However, it was difficult to show in the communication process with the customer as I sent her the designs and asked her which one she like. It was hard to show the uniqueness and originality of the design in the storyboard.

Picture 5 and 6 show the process of making and assembling the hair ornament. The idea that I want the audience to get is that handmade jewellery take lots of effort as the creator puts in their best effort in making.

In the last picture, the design is done.